Professional area: Industrial Design (Product Design)

The line is the main element used in the design process of this prototype car. It is active in the work of line layers the designer utilizes to build up the progress of the overall design. The multiple rough sketchy lines serve to give form and dimension to this object. We can see the job performed by the line in the way the form of the car is constructed by means of scratchy lines without too much quality and then by means of more precise lines which originate from the initial rough sketch. Even though the final outcome or result might include the visual element of line as well, we can clearly see how the line is a very important tool of previsualization in the process of experimenting with ideas and drawing freely and loosely when designing something like this.

The Shape is seen in the construction of this humongous superstructure called Orquideorama. This Orquideorama is located in Medellin, Colombia, and it’s a steel and wood structure in a hexagonal shape that continuously repeats to form flower shapes by means of hexagons attached to each other in this special manner. This structure was built for a botanical garden which has orchid’s exhibits many times a year. The whole structure is mainly formed by hexagonal shapes which do the job of working together as a modular design and provide decoration and the comfort for the visitors when raining or when it’s too sunny. The visual element of shape was actively used in the construction of this structure, and it’s obvious how well it worked out from an industrial design perspective.

Movement is seen in this table because its legs seem to have live of their own! These smooth, elegant, sinuous, amorphous and curvy legs actively do the job of the visual element of movement. The message that the legs of this naturalistic-curved-wood table convey is lots of dynamism and motion. It’s almost as if it started to walk on its own! There’s nothing rectilinear or static about it. In contrast, it definitely gives a sense of motion, an implied action or movement which at the same time gives a sense of balance in its forms.

This table was designed by Chul An Kwak, and he was inspired by images of running horses to break with common rectilinear forms of furniture design. He tried to blend in industrial design, artistic sculpture and wood carving concepts to achieve this final result.